Low-cost alternative to chain-of-custody sustainability

Less expensive sustainable solution

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sustainability

Denver Colorado-based PrintReleaf has announced that printers can now offer print buyers a low-cost, hassle-free alternative to traditional chain-of-custody sustainability approaches. Commenting on the announcement, PrintReleaf Founder and CEO Jordan Darragh said, “For the first time, commercial printers, label converters and packaging vendors have available to them and their customers a sustainability solution that is significantly less expensive and easier to implement than the chain-of-custody solutions available today. Chain-of-custody sustainability solutions require printers to maintain detailed records and can be used with only a limited number of substrates. PrintReleaf, on the other hand, eliminates expensive record keeping and enables the print customer to select any paper-based substrate. And while chain-of-custody solutions merely assure customers that the paper used in their project has been harvested from a sustainable forest, PrintReleaf warrants that the paper used is reforested back into the natural environment. Print customers selecting PrintReleaf to reforest their paper consumption may select from any of seven forests around the world in need of reforestation.”

PrintReleaf creates a global sustainability standard by certifiably guaranteeing to releaf the paper consumption of PrintReleaf customers. PrintReleaf is the only technology platform that measures customers’ paper usage and certifiably reforests that usage on an equivalent basis. The patented PrintReleaf technology not only tracks paper consumption, but also monitors PrintReleaf reforestation partners to ensure fulfillment. Market-leading companies with a passion for the environment and a progressive concern for advancing environmental stewardship, together with their customers, rely on PrintReleaf to provide a nexus of partnerships involving forestry, technology and business. For more information, please visit www.printreleaf.com.

The fastest growing democracy in the world could be a market for your products !

If you are confused by slow and poor sales to a seemingly large but immensely noisy and fragmented market, you are not alone! If your product is great, or viable, or appropriate, you can find your sweet spot in this more than US$ 4.3 trillion economy. The trick is to understand your potential and addressable markets, which we can help with in light of your direct competition. We understand marketing, communication, and sales strategies for market entry and growth.

If you are an OEM or a supplier with a strategy and budget, talk to us about using our hybrid print, web, video, and social media channels for locating and dominating your addressable markets in India and South Asia. We may be one of the world’s leading B2B publications in the print industry with hands-on practitioner and consulting experience. Our 50 years of domain knowledge observing technological change and understanding of business and financials, includes the best globally recognized technical writers. Apart from our industry award winners, an experienced team is ready to meet you and your customers for content.

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Founded in 1979 as a technical newsletter, Indian Printer and Publisher is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. IppStar [www.ippstar.org] is our Services, Training and Research organization.

Naresh Khanna – 12 January 2026

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