After four successful events in Beijing, StoryDrive Asia will now be held in Singapore for the first time, from 10 to 12 November 2016. As well as focussing on the rights and licensing trade for books, films, TV, games and merchandizing, it will promote international cooperation, shed light on new trends and innovations as well as content for the media industries, and support closer business relations with companies in the ASEAN region.
“With a population of more than 620 million, the Southeast Asian region with its ten countries remains an under-explored market with huge potential,” says Juergen Boos, director of the FBF. “By hosting Story Drive Asia in the media metropolis of Singapore, our strategic aim is to establish access for international publishers and other companies to entirely new players, and to help ASEAN companies to reach global markets more efficiently.”
The fastest growing democracy in the world could be a market for your products !
If you are confused by slow and poor sales to a seemingly large but immensely noisy and fragmented market, you are not alone! If your product is great, or viable, or appropriate, you can find your sweet spot in this more than US$ 4.3 trillion economy. The trick is to understand your potential and addressable markets, which we can help with in light of your direct competition. We understand marketing, communication, and sales strategies for market entry and growth.
If you are an OEM or a supplier with a strategy and budget, talk to us about using our hybrid print, web, video, and social media channels for locating and dominating your addressable markets in India and South Asia. We may be one of the world’s leading B2B publications in the print industry with hands-on practitioner and consulting experience. Our 50 years of domain knowledge observing technological change and understanding of business and financials, includes the best globally recognized technical writers. Apart from our industry award winners, an experienced team is ready to meet you and your customers for content.
India’s fast-growing economy and evolving democracy has considerable headroom for print. Get our 2026 media kit and recalibrate your role in this dynamic market.
Founded in 1979 as a technical newsletter, Indian Printer and Publisher is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. IppStar [www.ippstar.org] is our Services, Training and Research organization.
