All in Print China – Enter the era of intelligent printing

Focus on promotion of intelligent manufacturing

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China

All in Print China (AIP) has been successfully held for six consecutive times, organized by The Printing Technology Association of China, China Academy of Printing Technology, and Messe Düsseldorf (Shanghai). It is a major world-wide printing industry event held every alternate year. Like the 6th edition of AIP, the 7th edition will be upgraded again in scale with nine halls covering an area of 110,000 square meters at the Shanghai New International Expo Center on 24-28 October 2018. 

Creative theme – enter the era of intelligent printing

In the 1990s, the United States firstly put forward the concept of intelligent manufacturing. Nowadays, the Industry 4.0 of Germany, industrial internet of the U.S., and Made in China 2025 all essentially point to a core, known as intelligent manufacturing. Made in China 2025 will focus on accelerating new generation information technology and manufacturing, and make efforts to promote intelligent manufacturing. It will take ten years to realize the historic breakthrough in manufacturing and transfer the focus from quantity to quality.

In this historic backdrop, upgrading to intelligent processes in the field of printing is being initiated. Meanwhile, the intelligent transformation of printing and packaging enterprises has also begun with the technical support from printing device corporations. Intelligent manufacturing and production combine to form the printing industry environment, which will define the future of intelligent printing. This promising initiative requires joint efforts of all stakeholders in the industry chain. The theme of AIP China 2018―Enter the Era of Intelligent Printing―aims to lead the trend and facilitate the realization of the plan.

Numerous highlights closely follow the market trend

Eight thematic pavilions cover the printing and packaging industrial chain digital prepress, comprehensive printing, post-press converting, packaging equipment, ink and innovative materials, label industry, flexo technology, innovation factory. The newly added special zone for corrugated paper and flexible package further presents the synergy between the printing and packaging industries. 

The modeling pavilion “Innovation Factory” with the theme of creativity will showcase cuttingedge technology, including functional printing, 3D printing, intelligence factory, green printing, VR/AR technology, cultural ideas, etc. will all be exhibited in the pavilion, which will definitely create a hot topic in the printing market globally

Powerful promotion aimed at the global market 

In terms of promotion of the exhibition, the cooperation range of media will be expanded by 32% and the range of association will be expanded by 22%. The measures are based on big data and various mainstream social network with which to render impact on core customers. In order to offer better service to exhibitors and visitors, the official website of All in Print China has been upgraded comprehensively. It conforms to the global mainstream design and aesthetics and includes search engine optimization.

If you are satisfied with your sales, you probably don’t need us!

If you are happy with your equipment, consumables, and software sales to Indian printers, you probably don’t need us. But if you want to grow your sales or improve your marketing, then talk to us. Our research and consulting company, IppStar can assess your potential and addressable markets in light of the competition. We can discuss marketing, communication, and sales strategies for market entry, and for market growth.

For suppliers or service providers with a strategy and budget, I suggest you talk to us about using our hybrid print, web, video, and social media channels to impact your product communication. We are one of the world’s leading B2B publications in the print industry with hands-on practitioner and consulting experience – an understanding of business and financials, and some of the best technical writers. Our young team is ready to travel to meet you and your customers for content.

India’s fast-growing large economy has considerable headroom for print. Get our 2025 media kit and recalibrate your role in this dynamic market. Enhance your visibility and relevance to existing markets and turn potential customers into conversations.

Founded in 1979 as a technical newsletter, Indian Printer and Publisher is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. IppStar [www.ippstar.org] is our Services, Training and Research organization.

Naresh Khanna – 20 January 2025

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