Haryana-based Azure Press to set up corrugation unit

Innovative solutions displayed at In-Store Asia

Siddhant Nagpal of Azure Press.

Haryana-based Azure Press will be soon establishing a corrugation unit as it plans to aggressively expand its offering of corrugated board-based display and branding solutions to its customers.

“Corrugated displays are creating a lot of buzz in the market as greater number of brand owners are now asking for such solutions. Keeping this in mind we are aggressively focusing on this segment. The land for the new corrugation unit is ready and all the required machinery have been ordered,” said Siddhant Nagpal of Azure Press at the recently concluded In-Store Asia 2019.

Commenting on the reasons for rise in popularity of corrugated displays, Nagpal said that environment-friendly nature of paper and easy transportability as corrugated displays can be sent to customers in knocked-down form, so the packaging is smaller compared to wood or metal, are the main reasons.

Azure Press employs a variety of printing technologies such as flatbed, digital, offset screen, eco-solvent and 3D lenticular. It has Esko Kongsberg cutting table, flexi-cam router, laser and heat bending machines.

The company showed its solutions at the recently concluded In-Store Asia 2019 expo that was held in Mumbai from 14 to 16 March. Azure showed samples of display solutions such as free-standing display units, counter tops, island units, parasites, metal racks, retail fixtures and illumination display.

2023 promises an interesting ride for print in India

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory.

The fragmented commercial printing industry faces substantial challenges as does the newspaper industry. While digital short-run printing and the signage industry seem to be recovering a bit faster, ultimately their growth will also be moderated by the progress of the overall economy. On the other hand book printing exports are doing well but they too face several supply-chain and logistics challenges.

The price of publication papers including newsprint has been high in the past year while availability is diminished by several mills shutting down their publication paper and newsprint machines in the past four years. Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. To some extent, this has helped in the recovery of the digital printing industry with its on-demand short-run and low-wastage paradigm.

Ultimately digital print and other digital channels will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023.

Thus while the new normal is a moving target and many commercial printers look to diversification, we believe that our target audiences may shift and change. Like them, we will also have to adapt with agility to keep up with their business and technical information needs.

Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. Print is the glue for the growth of liberal education, new industry, and an emerging economy. We seek your participation in what promises to be an interesting ride.

– Naresh Khanna

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