Xerox Trivor 2400 High Fusion Inkjet Press  launched in India

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Xerox Trivor 2400 High Fusion Inkjet Press  launched in India
Xerox Trivor 2400 High Fusion Inkjet Press

Xerox India has launched the  Xerox Trivor 2400 High Fusion Inkjet Press  that produces high-quality results direct to offset coated paper on the Trivor 2400, eliminating the need for intermediate coating processes, primers or added hardware.

The Trivor 2400 High Fusion Inkjet Press allows print providers to expand their inkjet media range to produce cost-effective, higher-value personalized jobs such as direct mail, catalogs, magazines and color books. High Fusion Ink is specially formulated to optimize printing and drying on offset coated media including matte, silk and glass stock from 60 gsm to 250 gsm, up to 250 feet per minute. 

“It’s an exciting time to be in inkjet. According to InfoTrends, production colour inkjet print will account for 57% of the total production digital color page volume by 2019. This represents a tremendous opportunity for print providers and the time to get in the inkjet game is now,” Balaji Rajagopalan, executive director – Technology & Channels, India and International Business, ‎Xerox India said. 

He further added that for many commercial printers, the cost savings derived from inkjet technology was offset by the expense of pre-or-post coating the paper or having to purchase specialty inkjet coated paper. “We aim to offer transformative inkjet offerings that not only enhance production economics but also enable greater productivity and flexibility while at the same time allowing an easier path to entry,” he said.

While High Fusion Ink is optimized for commodity offset coated papers, it also runs on a range of uncoated media, providing cost-effective redundancy for a versatile set of print jobs.
“The speed, great color range and ability to print on regular offset coated stock with no pre- or post-treatment makes the Trivor 2400 High Fusion Inkjet Press a breakthrough innovation in production inkjet,” said  David Zwang, principal consultant, Zwang & Co.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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